Marketing

Bring new ideas to your business…

We want to help you develop the right tools to support future growth, bringing new ideas and proven techniques to your business in the following areas:

Marketing Consultancy & Planning

From a single brainstorming session to a marketing workshop with your management team, our experience and creativity enable us to explore how best to use marketing in the context of your business and its relevant competitive environment. Our recommendations will form a plan that integrates one or more of our services, as appropriate, to achieve your goals.

Brand Strategy & Identity

Whether start-up, new product launch or total re-branding, we deliver powerful identities and motivating messages. Our complete branding programme includes consultancy, design and project management.

We’ll devise a Brand Strategy that fully understands the background and success criteria for your business. After discovering your brand’s unique personality and values, we analyse the current market dynamics in order to generate positioning statements that best define and communicate your brand to the target audience. Our design team will develop a visual identity: such as logo evolution, web site, advertising and brochures that make a real impact launch and create the right kind of lasting impression.

Marketing Support

We believe that whatever the size of your business and budget, you deserve the best marketing support from hands-on experts. With this service you can enjoy the benefits of an internal marketing department on a regular, flexible basis to suit your needs.

By working in partnership with you we adapt to your culture, behaving and integrating as a trusted member of your team. You receive specialist marketing consultancy and accountable delivery without the full-time overhead.

Copywriting

We understand the potential to build reputations, influence customers or motivate employees with words. Our copywriting expertise translates marketing strategies into stimulating messages that promote your business. We find the right language to set you apart from your competitors, whilst respecting cultural connotations, nuances of tone and your brand integrity. Example communication deliverables include:

Press releases
Corporate brochures
Web sites
Newsletters
Leaflets
Sales letters
Speeches

PR & Corporate Communications

We devise and implement strategies to stimulate the right dialogue with all your stakeholders, external and internal. Whether establishing credibility, driving brand awareness or promoting an offer, Public Relations can be a cost-effective advertising channel for your business. As well as media management, WTBI understands that by using a range of elements: such as third party partnerships, profile-raising events, industry awards and sponsorships, we can build your brand reputation and inspire customer loyalty.

Our versatility enables us to offer one-off projects or fully integrated marketing programmes with personable service guaranteed.

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